

Top of the coppers!
A deep, warm auburn with nourishing ingredients that your hair will love!
Use on lighter hair for fuller coverage, or on darker hair for a glossy tint. It also covers faded colour effectively. Use on bleached blonde hair for most vivid results.
Conditioning, semi-permanent hair dye
Tone: Natural copper brown
No Peroxide, PPD or Ammonia
For all hair types
Our semi-permanent direct dyes coat the surface of the hair, depositing colour without altering the hair's natural pigment. This gentler process makes them a good option for those with damaged or fragile hair. Lasts between 2-30 washes










1x bottle of 150ml semi-permanent hair dye
One box is suitable for short hair or colouring freshly bleached and toned roots. For shoulder length hair you'll need two bottles. For long hair that's below your shoulders, you'll need three to four bottles. If your hair is very thick we recommend adding an extra bottle.

PREP Ensure hair is clean, towel dried and detangled. For extra vibrancy apply on clean, dry hair.
SECTION Divide hair into 4 quarters & secure
SLICE & APPLY Take slices of hair & paint on the colour
SMOOSH! Coat every strand
DEVELOPMENT TIME 30 mins on bleach blonde hair 60 mins on light brown hair
RINSE Voila!










April 3, 2026
brown to ginger
I always dreamed about becoming ginger since I am so young. Now, this color feats me perfectly even if my natural color is brown the result is amazing
January 3, 2026
Great copper
Used it as a base for other oranges like curious orange and tangerine dream, and it always gives a richer, more profound tone. Lovely!!
January 3, 2026
vivid color, easy to use
Beautiful gloss finish. Doesn't damage the hair, loved it !
December 26, 2025
Kupfer ist nicht nur eine
Kupfer ist nicht nur eine Haarfarbe, sondern ein Statement. 🔥 So lebendig, so warm, so wunderschön – einfach perfekt umgesetzt! 🧡✨
September 15, 2025
Better than I expected
My hair colour turned out much better than I could have expected. I have quite dark brunette hair, so I bought Proper Copper to make it Auburn, and I love the result. Such good value, too!
AS SEEN ON @BLEACHLONDON

