Bruised Violet

Semi-permanent hair dye
(71)
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Roses are red, violets are bruised

A vibrant, dramatic purple with nourishing ingredients that your hair will love! Use on lighter hair for fuller coverage, or on darker hair for a glossy tint. It also covers faded colour effectively. Use on bleached blonde hair for most vivid results.

  • Conditioning, semi-permanent hair dye

  • Tone: Pink based vivid purple

  • No Bleach, Peroxide or Ammonia

  • For all hair types

What it does
Base
Result
What You Get
 
What's in the box

1x bottle of 150ml semi-permanent hair dye

How much one kit covers

One box is suitable for short hair or colouring freshly bleached and toned roots.

For shoulder length hair you'll need two bottles.

For long hair that's below your shoulders, you'll need three to four bottles. If your hair is very thick we recommend adding an extra bottle.

Ingredients

Aqua (Water), Cetearyl Alcohol, Dipropylene Glycol, Ceteareth-20, Polyquaternium-10, Hydroxyethylcellulose, Behentrimonium Chloride, Polysorbate 20, Isopropyl Alcohol, Parfum (Fragrance), Linalool, Benzyl Salicylate, Phenoxyethanol, Triethylene Glycol, HC Blue No. 16, Basic Violet 16, Basic Red 51.

How to use it
  1. PREP Ensure hair is clean, towel dried and detangled. For extra vibrancy apply on clean, dry hair.

  2. SECTION Divide hair into 4 quarters & secure

  3. SLICE & APPLY Take slices of hair & paint on the colour

  4. SMOOSH! Coat every strand

  5. DEVELOPMENT TIME 30 mins on bleach blonde hair 60 mins on light brown hair

  6. RINSE Voila!

Reviews
4.5
Average score from 71 reviews
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Type All hair types
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Page 1 of 15

March 29, 2026

good for dark hair

showed up super well, better than expected on my dark brown hair

isla m.
Hair Type: Wavy  Natural Hair Color: Dark brown

March 23, 2026

Lovely bright colour

It’s a great product. I started using it occasionally a few years ago, and it never disappoints. It washes out in a few weeks on my bleached hair.

Claudia C.
Hair Type: Wavy  Natural Hair Color: Dark brown

March 16, 2026

Gorgeous purple

Very vivid, lovely colour and one bottle goes a long way

Jm J.
Hair Type: Straight  Natural Hair Color: Light Blonde

March 14, 2026

Smells nice and doesn’t dry

Smells nice and doesn’t dry the hair. Smooth and easy to use

Héloïse G.
Hair Type: Wavy  Natural Hair Color: Dark brown

March 3, 2026

Best I have used

Best I have ever used easy to apply colour is fantastic and lasts ages Eleven a few weeks it does change shade but the different shades are lovely

Elaine W.
Hair Type: Curly  Natural Hair Color: Grey
Page 1 of 15
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