

I washed up like this!
A bright turquoise blue with nourishing ingredients that your hair will love! Use on lighter hair for fuller coverage, or on darker hair for a glossy tint. It also covers faded colour effectively. Use on bleached blonde hair for most vivid results.
Conditioning, semi-permanent hair dye
Tone: Aqua mid blue
No Bleach, Peroxide or Ammonia
For all hair types
Our semi-permanent direct dyes coat the surface of the hair, depositing colour without altering the hair's natural pigment. This gentler process makes them a good option for those with damaged or fragile hair. Lasts between 2-50 washes
The final shade can be influenced by many factors including: current colour, condition, porosity, length and thickness of hair as well as any previous treatments. The best way to check the colour your hair will go after using this dye is with a strand test.




1x bottle of 150ml semi-permanent hair dye
One bottle is suitable for short hair or colouring freshly bleached and toned roots.
For shoulder length hair you'll need two bottles.
For long hair that's below your shoulders, you'll need three to four bottles. If your hair is very thick we recommend adding an extra bottle.
Aqua (Water), Cetearyl Alcohol, Ceteareth-20, Citric Acid, Behentrimonium Chloride, Phe-noxyethanol, Isopropyl Alcohol, Dipropylene Glycol, Parfum (Fragrance), HC Blue No. 15, Basic Yellow 87, Benzyl Salicylate, Coumarin, Linalool.

PREP Ensure hair is clean, towel dried and detangled. For extra vibrancy apply on clean, dry hair.
SECTION Divide hair into 4 quarters & secure
SLICE & APPLY Take slices of hair & paint on the colour
SMOOSH! Coat every strand
DEVELOPMENT TIME 30 mins on bleach blonde hair 60 mins on light brown hair
RINSE Voila!




April 29, 2026
Perfect
Très facile à utiliser et très satisfaite du rendu
March 25, 2026
Mermaid hair
Been dying my hair with this colour since 2013/2014 and really hope they do not stop doing it as it is my hair colour now. Should just be my natural hair colour at this point. I like that the dye is more of a cream and it makes your hair feel great
March 16, 2026
Very cool
Very vivid, lovely colour and one bottle goes a long way
February 26, 2026
I LOVEE ❤️❤️❤️
Amazing product to work with especially for a first time user! Colors a so gorgeous 😍 with a great variety!! ❤️
November 16, 2025
Awesome
Great colour as always, love how vibrant it looks and lasts well.


AS SEEN ON @BLEACHLONDON

