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I Saw Red is a conditioning semi-permanent hair dye that transforms hair into a vibrant, fire-engine red which lasts between 3-30 washes.
Developed by international fashion colourist Alex Brownsell and used at out award-winning salons in London and LA.
Formulated without Bleach, Peroxide or Ammonia.
Vegan and Peta-Approved.
Our gentle, semi-permanent hair dyes are for all hair types!
Use on lighter hair for fuller coverage, or on darker hair for a glossy tint. It also covers faded colour effectively.
For more vivid result use on bleach blonde hair.
One box is suitable for short hair or colouring freshly bleached and toned roots.
For shoulder length hair you'll need two bottles.
For long hair that's below your shoulders, you'll need three to four bottles. If your hair is very thick we recommend adding an extra bottle.
11th February 2025
Great red hair dye
Its perfect on bleached hair, the hair feels and looks amazing. I fresh the colour up myself between salon visits.
Alexandra F.
Hair Type: Straight
Natural Hair Color: Black
26th December 2024
Slay
Good
Evie N.
Hair Type: Wavy
Natural Hair Color: Auburn
5th April 2024
Best red EVER !
I am amazed. The colour is bright, vibrant, even and my favourite EVER. My hair is so soft and feels so good. My hair was a mix of grey and old dyed at home blonde and it looks amazing. Thankyou Bleach London x
Sally S.
Hair Type: Straight
Natural Hair Color: Grey
15th December 2022
Didn't work!!
I used two bottles of the red dye on shoulder length hair, left it on for 40 mins and it didnt change my hair colour at all! Terrible stuff.
Anna H.
Hair Type: Wavy
Natural Hair Color: Mid to light brown
24th November 2022
Brilliant
I absolutely love them brought a few different colours to try out, my hair is not bleach blonde but a natural mediumish blonde and still colour comes out really nice x
Jade F.
Hair Type: Straight
Natural Hair Color: Blonde
AS SEEN ON @BLEACHLONDON