Free Shipping above £30 | Vegan & PETA-approved
I Saw Red is a conditioning semi-permanent hair dye that transforms hair into a vibrant, fire-engine red which lasts between 3-30 washes.
Developed by international fashion colourist Alex Brownsell and used at out award-winning salons in London and LA.
Formulated without Bleach, Peroxide or Ammonia.
Vegan and Peta-Approved.
Our gentle, semi-permanent hair dyes are for all hair types!
Use on lighter hair for fuller coverage, or on darker hair for a glossy tint. It also covers faded colour effectively.
For more vivid result use on bleach blonde hair.
1x Bottle of 150ml Semi-Permanent Hair Dye
One box is suitable for short hair or colouring freshly bleached and toned roots.
For shoulder length hair you'll need two bottles.
For long hair that's below your shoulders, you'll need three to four bottles. If your hair is very thick we recommend adding an extra bottle.
16th October 2025
Great x
Gotten so many compliments, works so well on bleached hair. Not a orangey red more pinky / cooler tones to it , Which is amazing
Faith N.
Hair Type: Wavy
Natural Hair Color: Light Blonde
15th October 2025
Bold colour without commitment
I fancied trying a red but didn’t want to make a permanent change. I just love this colour! I was surprised at how vivid and bright the colour is for a semi-permanent dye. I’ve bought more as I love it so much. ❤️
Laura P.
Hair Type: Straight
Natural Hair Color: Strawberry Blonde
5th August 2025
lwk a waste💔
I washed it ONCE (with cold water) and it was gone like hello??😭 it was a nice colour before it washed out tho:woman-shrugging:
frankie
Hair Type: Straight
Natural Hair Color: Dark brown
26th June 2025
Couleur vibrante et facile à appliquer
J'adore!
Marie L.
Hair Type: Straight
Natural Hair Color: Mid to light brown
10th June 2025
Decent
Left hair feeling healthy, very subtle look on darker hair
Tafath M.
Hair Type: Wavy
Natural Hair Color: Dark brown
AS SEEN ON @BLEACHLONDON