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Save 30% on Purple Reincarnation

Purple Shampoo & Mask help keep your hair health and blonde

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New Arrival

Reincarnation Purple Shampoo

Toning Shampoo with bond building technology 300ml

4.9 (21)

$20 $14

New Arrival

Reincarnation Purple Mask

Bond-restoring treatment for blondes

5.0 (9)

$20 $15

Save 30% on Reincarnation Shampoo

30% off our classic Reincarnation bond restoring shampoo and conditioner

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New Arrival

Reincarnation Shampoo & Conditioner

Bond-restoring shampoo and conditioner

4.7 (437)

$34 $23.80

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New Arrival

Reincarnation Conditioner

Bond-restoring conditioner 300ml

4.7 (227)

$17 $11.90

Reincarnation Bond Restoring Shampoo image

New Arrival

Reincarnation Shampoo

Bond-restoring shampoo 300ml

4.7 (210)

$17 $11.90

Save £2 on Super Cool Colours

Get the classic colours for classic prices

Just Like Honey

Semi-permanent hair color

4.7 (31)

$19 $9

Gobby Pink

Semi-permanent hair color

4.4 (37)

$12

Instant Coffee

Semi-permanent hair dye

Semi-permanent hair color

4.2 (73)

$12

I Saw Red

Semi-permanent hair color

Semi-permanent hair color

Semi-permanent hair color

4.7 (59)

$12

Bruised Violet

Semi-permanent hair color

4.2 (70)

$12

The Big Pink

Semi-permanent hair color

4.5 (55)

$12 $9

Washed Up Mermaid

Semi-permanent hair color

4.3 (19)

$12 $9

Green Juice

Semi-permanent hair color

3.8 (10)

$12 $9

Violet Skies

Semi-permanent hair color

3.1 (46)

$12

Slime Light

Semi-permanent hair color

4.8 (20)

$12 $9

Twisted Lemon

Semi-permanent hair color

4.8 (17)

$12 $9

Awkward Peach

Semi-permanent hair color

4.3 (46)

$12 $9

Burnt Peach

Semi-permanent hair color

4.2 (24)

$12 $9

30% off Colour Correction Kits

Our Super Natural Semi-Permanent Colour Correction kits will take you from bleach blonde back to a darker natural shade in 2 steps.

New Arrival

Mid Brown

Colour correction kit

Colour correction kit

Colour correction kit

4.5 (11)

$14 $9.80

Save 25% on Bleach & Toners

25% on a selection of our classic bleaches and toner sets.

Fade To Grey

Bleach and Fade To Grey Toner: Everything you need for a smoky grey finish or even base for adding colour.

4.5 (537)

$27 $20.25

Pearlescent

Bleach and Pearlescent Toner: Everything you need for an iridescent pink base.

4.2 (522)

$27 $20.25

Cool Blonde Base Set

Bleach and White Toner: Our bestselling pair for cool blonde hair.

4.2 (784)

$27 $20.25

Warm Blonde Base Set

Total Bleach + Champagne Toner Kit

4.5 (590)

$27 $10.25

Copper Base Set

Bleach and Copper Toner: Everything you need for a burnished bronze base.

4.4 (527)

$27 $20.25

Lavender Grey

Bleach and Lavender Grey Toner: Everything you need for a purple grey finish or even base for adding color.

Bond Bleach + White Toner Kit

4.3 (307)

$28 $21

Copper Base Set

Bond Bleach + Copper Toner Kit

4.5 (50)

$28 $21

Warm Blonde

Bond Building Bleach and Champagne Super Toner: The ultimate pair for warm blonde hair.

Low & Slow Bleach and Champagne Super Toner: The ultimate pair for warm blonde hair.

Low & Slow Bleach + White Toner Kit

4.5 (309)

$28 $21