Lavender Grey

Total Bleach + Lavender Grey Toner
(586)
Cool Blonde Base Setimage
Copper Base Setimage
Warm Blonde Base Setimage
Pearlescent Base Setimage
Lavender Grey Base Setimage
Fade To Grey Base Setimage

The original bleach & tone routine for bright blonde hair.

Our original bleach kit, made with the same formulation trusted by Alex Brownsell and her team of bleaching experts for over 15 years! Lifts and lightens hair, pulling out natural colour pigments quickly and evenly for a perfect blonde base.

Then add Lavender Grey Toner to neutralise brassy yellow shades and create a silvery lilac finish or base for adding colour. Laidback lavender!

  • Professional standard ultra-powerful lightening.

  • Lightens hair up to 7 levels

  • Conditioning toning gloss

Lavender Grey Toner Kit

Silvery-lilac semi-permanent toner.

Total Bleach Kit

Our original Bleach Kit - 30 VOL | 9% Developing Lotion - Suitable for all hair types

What it does
Base
Result
Base
Result
What You Get
 
What's in the box
Lavender Grey Toner Kit

Plastic gloves, colourant, developing lotion (7vol/2.1%) and Reincarnation Mask.

Total Bleach Kit

2 x sachet of bleaching powder 25g 1 x bottle of developing lotion (30 vol | 9 %) 1 x sachet of our bond-restoring Reincarnation Mask 15ml 1 x pair of plastic gloves

How much one kit covers
Lavender Grey Toner Kit
Total Bleach Kit

One kit covers root regrowth and very short hair up to 2.5cm (1 inch) long. If your hair's long, thick or it's your first time bleaching, you'll need at least two kits.

Ingredients
Lavender Grey Toner Kit

COLOURANT ingredients: Aqua (Water), Cetearyl Alcohol, Cocamide MEA, Polysilicone-18 Cetyl Phosphate, Ethanolamine, Carbomer, Sodium Sulfite, Betaine, Parfum (Fragrance), Dipropylene Glycol, PEG-40 Castor Oil, Sodium Cetearyl Sulfate, Disodium Cocoamphodiacetate, Mica, CI 77891/Titanium Dioxide, Hydrolyzed Wheat Protein, Bisabolol, Toluene-2,5-Diamine Sulfate, Sodium Chloride, Trisodium HEDTA, Boswellia Serrata Gum, 2-Methyl-5-Hydroxyethylaminophenol, 5-Amino-6-Chloro-o-Cresol, Sodium Benzoate, Resorcinol, 2,4-Diaminophenoxyethanol HCl, Geraniol, Hexyl Cinnamal, Limonene, Linalool.

DEVELOPING LOTION ingredients: Aqua (Water), Ceteth-2, Hydrogen Peroxide, Steareth-20, Ceteareth-6, Cetearyl Alcohol, Acrylates/Beheneth-25 Methacrylate Copolymer, Tetrasodium Etidronate, Salicylic Acid, Phosphoric Acid, Lauryl Pyrrolidone, EDTA, Sodium Benzoate.

REINCARNATION MASK ingredients: Aqua (Water), Cetearyl Alcohol, Behentrimonium Chloride, Glycerin, Octyldodecanol, Cetrimonium Chloride, Amodimethicone, lsopropyl Alcohol, Sodium Benzoate, Lactic Acid, Dipropylene Glycol, Parfum (Fragrance), Hydrolyzed Wheat Protein, Hydrolyzed Vegetable Protein PG·Propyl Silanetriol, Lauryl Pyrrolidone, Trideceth-12, Propylene Glycol, Phenoxyethanol, Polyamide-2, Benzoic Acid, Saccharomyces/Magnesium Ferment, Helianthus Annuus (Sunflower) Seed Extract, Potassium Sorbate, Saccharomyces/lron Ferment, Saccharomyces/Zinc Ferment, Saccharomyces/Copper Ferment, Saccharomyces/Silicon Ferment, Benzyl Salicylate, Coumarin, Linalool.

Total Bleach Kit

BLEACHING POWDER ingredients: Potassium Persulfate, Sodium Metasilicate, Ammonium Persulfate, Magnesium Carbonate Hydroxide, Sodium Stearate, Cyamopsis Tetragonoloba (Guar) Gum, Paraffinum Liquidum (Mineral Oil), Tetrasodium EDTA, Sodium Lauryl Sulfate.

DEVELOPING LOTION (30vol | 9%) ingredients: Aqua (Water), Hydrogen Peroxide, Cetearyl Alcohol, Sodium Laureth Sulfate, Propylene Glycol, Dimethicone, Oxyquinoline Sulfate, Pentasodium Pentetate, Phosphoric Acid, Etidronic Cid, Tetrasodium EDTA.

REINCARNATION MASK ingredients: Aqua (water), Cetearyl Alcohol, Behentrimonium Chloride, Glycerin, Octyldodecanol, Cetrimonium Chloride, Amodimethicone, Isopropyl Alcohol, Dipropylene Glycol, Parfum (Fragrance), Hydrolyzed Wheat Protein, Hydrolyzed Vegetable Protein PG-Propyl Silanetriol, Lauryl Pyrrolidone, Trideceth-12, Propylene Glycol, Phenoxyethanol, Polyamide-2, Benzoic Acid, Saccharomyces/Magnesium Ferment, Helianthus Annuus (Sunflower) Seed Extract, Potassium Sorbate, Saccharomyces/Iron Ferment, Saccharomyces/Zinc Ferment, Saccharomyces/Copper Ferment, Saccharomyces/Silicon Ferment, Benzyl Salicylate, Coumarin, Linalool.

Reviews
4.3
Average score from a total of 586 reviews of all products in this set
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Page 1 of 19

January 26, 2026

Favourite toner ever love this

Favourite toner ever love this product!

marianne H.
Hair Type: Straight  Natural Hair Color: Mid to light brown

September 16, 2025

I love this toner it

I love this toner it makes my bleached hair look natural.

Ruth E.
Hair Type: Coily  Natural Hair Color: Dark brown

January 8, 2025

Amazing working toner

I have been using this toner for 3 years because is the only one that gives you an ashy purple cool shade. Love it so much!

Dayana B.
Hair Type: Straight  Natural Hair Color: Black

November 21, 2024

great

Super worth ut

Alessia S.
Hair Type: Wavy  Natural Hair Color: Black

October 23, 2024

Perfect

The result was what i expected

Zacharie G.
Hair Type: Straight  Natural Hair Color: Mid to light brown
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