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The Reincarnation Routine

Scientifically proven to reduce breakage by 68%. Our new 3-step routine targets not one but two essential bonds for stronger, healthier hair.

4.9 (12)

Purple shampoo with bond restoring technology 300ml. Strengthen and brighten blonde hair with every wash.

5.0 (4)

Nourishing purple mask with bond restoring technology

4.7 (713)

Strengthening shampoo, conditioner and mask treatement for dry, damaged hair. Reduces breakage by 68% 300ml

4.7 (419)

Strengthening shampoo and conditioner for dry, damaged hair. Reduces breakage by 68% 300ml

4.7 (89)

Nourishing mask for dry, damaged hair. Reduces breakage by 68%. 16.9 oz

4.3 (22)

Ultra-lightweight serum designed to promote a balanced scalp microbiome and stimulate hair growth at the root.

5.0 (9)

Travel size bond-restoring shampoo & conditioner for stronger, healthier hair

4.7 (294)

Nourishing protein hair treatment 6.7 oz

4.7 (206)

Strengthening shampoo for dry, damaged hair 10.2 fl oz. Reduces breakage by 68%.

4.8 (213)

Strengthening conditioner for dry, damaged hair 10.1 fl oz. Reduces breakage by 68%.

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Strengthening shampoo for dry, damaged hair. Reduces breakage by 68%. 75ml

5.0 (3)

Strengthening conditioner for dry, damaged hair. Reduces breakage by 68%. 75ml

4.7 (27)

Nourishing travel size mask for dry, damaged hair. Reduces breakage by 68%. 50ml

TOOLS

Expert dye-it-yourself tools for bleaching, toning and coloring hair.

4.8 (46)

Reusable coconut shell bowl and plastic tint brush.

4.3 (7)

Bleach and dye resistant 100% organic cotton towel.

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Strong clips for precision bleaching, dyeing and styling.

HAIR INSPO @BLEACHLONDON