Free Shipping above £30 | Vegan & PETA-approved
Go brighter with the No Bleach London Vivid Red permanent colour kit designed to transform your hair to a fiery bright red shade without bleach.
NO BLEACH
BLENDS GREYS
FOR ALL HAIR TYPES
EASY TO APPLY
NON-STAINING
LONG LASTING
MANUFACTURED IN EUROPE
VEGAN AND PETA-APPROVED
This product is only for use on healthy, undamaged hair. Wait at least 14 days after bleaching, relaxing or perming before colouring. DO NOT USE on hair that has ever been dyed with henna or permanent hair dye. The final shade can be influenced by many factors including: current colour, condition, porosity, length and thickness of hair as well as any previous treatments. We always recommend a strand test to check that you are happy with the colour and condition of your hair.
1 x CONDITIONING COLOUR 60 ml / 2.03 fl. Oz. Fortified with Cocamide and vegan Sea Silk to nourish and strengthen strands.
1 x Bottle of GO LIGHTER Developing Lotion 60 ml / 2.03 fl. Oz. Powerful enough to lighten dark hair, gentle enough to maintain hair health.
1 x KEEP IT SEALED Conditioner 20 ml / 0.68 fl. Oz. Seals the cuticle to lock colour in place, leaving hair silky soft.
1 x Pair of Plastic Gloves 1 x Instruction Leaflet
One kit covers root regrowth and very short hair up to 2.5cm (1 inch) long. If your hair's long, thick or it's your first time colouring, you'll need at least two kits.
10th August 2025
Very satisfied
I got this when I went to a store, and it felt like it took no time to put this into my hair, which is really amazing for me because my hair typically has a hard time holding dyes because it just absorbs it and I didn't have that problem this time. I also really like that this color is very vibrant even though my hair was a little bit on the darker side when I put it in.
Naomi F.
Hair Type: Curly
Natural Hair Color: Dark brown
19th March 2025
I love this color!
I love No Bleach London Vivid Red! I get so many complements and people asking what kind of dye I use. They are so surprised when I tell them I didn't bleach my hair!
Katherine M.
Hair Type: Wavy
Natural Hair Color: Dark brown
21st January 2025
Love this color
I've been looking for a permanent red dye as vivid as this for a while!!! The color is beautiful and all I wanted for a permanent box red.
Summer R.
Hair Type: Straight
Natural Hair Color: Dark brown
24th September 2024
This product is amazing
I used this dye over a green/blue box dye I had and the results are amazing ⭐️🤩 the color was evenly covered all over
briana E.
Hair Type: Wavy
Natural Hair Color: Black
25th July 2024
Very red and it's gorgeous
I was worried it was going to be too vibrant so I didn't let it sit as long as I should have and now I regret it. It made my hair feel soft luxurious and now I wish I had let it sit even longer to bring out even more red. I've gotten so many compliments about the color
Saskia
AS SEEN ON @BLEACHLONDON