Our Silver Shampoo is for all hair types. It works best on cool blonde hair that's been toned with White Toner. It can also be used on warmer blondes for a creamy blonde finish. Pair with Silver Conditioner for an even stronger colour.
Colour-toning shampoo & conditioner should be used in between dyeing to help maintain your hair colour.






The final shade can be influenced by many factors including: current colour, condition, porosity, length and thickness of hair as well as any previous treatments. The best way to check the colour your hair will go after using this dye is with a strand test.




1x 500ml bottle of toning shampoo
Aqua (Water), Cocamidopropyl Betaine, Sodium Laureth Sulfate, Propylene Glycol, Sodium Chloride, PEG-60 Hydrogenated Castor Oil, Parfum (Fragrance), PEG-200 Hydrogenated Glyceryl Palmate, Sodium Benzoate, Glyceryl Laurate, Polyquaternium-10, Acid Violet 43, Panthenol, PEG-7 Glyceryl Cocoate, Citric Acid, Polyquaternium-7, Hydrolyzed Wheat Protein, Dipropylene Glycol, Sodium Cocoyl Hydrolyzed Wheat Protein, Tetrasodium EDTA, Phenoxyethanol, Hexyl Cinnamal, Limonene.

APPLY Squeeze from bottle and apply from roots to ends
SMOOSH! Coat every strand
RINSE Throughly with lukewarm water
NEXT STEP: Mask
February 16, 2026
It is the best toning shampoo I’ve ever tried
I have been purchasing this product for years
October 18, 2025
Gorgeous
Great product. Gives a great tone and colour to my hair. Leaves hair feeling lovely
September 15, 2025
Excellent
My absolute go to shampoo . Love the lift and texture
August 29, 2025
Effective, safe, easy
Really like it because it works.
July 10, 2025
Amazing results
I've stumbled upon these products a little over a year ago and I refuse to purchase anything else! The results are salon worthy every time I've used them, which is perfect for someone with my income and busy life. I highly recommend them to anyone who will listen to me.
AS SEEN ON @BLEACHLONDON

