Fade To Grey Toner

For an ashy grey finish
(52)
White Toner Kitimage
Champagne Super Toner Kitimage
Pearlescent Toner Kitimage
Copper Toner Kitimage
Lavender Grey Toner Kitimage
Fade To Grey Toner Kitimage

It's never too early to go grey!

Deposits strong steely grey tone into bleached strands to neutralise brassy yellows and create a cool, slatey finish or base for dark ashy colours.

  • Conditioning toning gloss

  • Tone: Grey ash

  • Ammonia-free

  • For use on bleached hair

What it does
Base
Result
Base
Result
What You Get
 
What's in the box

1 x tube of colourant 40ml 1 x bottle of developing lotion 80ml (7.5 vol | 2.25%) 1 x sachet of Reincarnation Mask 15ml 1 x pairs of plastic gloves

Ingredients

COLOURANT ingredients: Aqua (Water), Cetyl Alcohol, Cocamide MEA, Ethanolamine, Polysilicone-18 Cetyl Phosphate, Carbomer, Sodium Sulfite Betaine, Parfum (Fragrance), Dipropylene Glycol, PEG-40 Castor Oil, Sodium Cetearyl Sulfate, Disodium Cocoamphodiacetate, Toluene-2,5-Diamine Sulfate, Mica, CI 77891/Titanium Dioxide, Hydrolyzed Wheat Proein, Bisabolol, Sodium Chloride, Trisodium HEDTA, m-Aminophenol, Boswellia Serrata Gum, Resorcinol, 2-Methylresorcinol, 2,4-Diaminophenoxyethanol HCl, Sodium Benzoate, 2-Amino-3-Hydroxypyridine, 5-Amino-6-Chloro-o-Cresol, 2-Amino-4-Hydroxyethylaminoanisole Sulfate, Geraniol, Hexyl Cinnamal, Limonene, Linalool. DEVELOPING LOTION (7vol / 2.1%) ingredients: Aqua (Water), Ceteth-2, Hydrogen Peroxide, Steareth-20, Ceteareth-6, Cetearyl Alcohol, Acrylates/Beheneth-25 Methacrylate Copolymer, Tetrasodium Etidronate, Salicylic Acid, Phosphoric Acid, Lauryl Pyrrolidone, EDTA, Sodium Benzoate. REINCARNATION MASK ingredients: Aqua (Water), Cetearyl Alcohol, Behentrimonium Chloride, Glycerin, Octyldodecanol, Cetrimonium Chloride, Amodimethicone, Isopropyl Alcohol, Sodium Benzoate, Lactic Acid, Dipropylene Glycol, Parfum (Fragrance), Hydrolyzed Wheat Protein, Hydrolyzed Vegetable Protein PG-Propyl Silanetriol, Lauryl Pyrrolidone, Trideceth-12, Propylene Glycol, Phenoxyethanol, Polyamide-2, Benzoic Acid, Saccharomyces/Magnesium Ferment, Helianthus Annuus (Sunflower) Seed Extract, Potassium Sorbate, Saccharomyces/Iron Ferment, Saccharomyces/Zinc Ferment, Saccharomyces/Copper Ferment, Saccharomyces/Silicon Ferment, Benzyl Salicylate, Coumarin, Linalool.

How to use it
  1. SECTION Divide hair into 4 quarters & secure

  2. MIX Mix up the Toner!

  3. SLICE & APPLY Take thin slices of hair & paint on the toner

  4. SMOOSH! Coat every strand

  5. DEVELOPMENT TIME Wait 20 mins

  6. RINSE & CONDITION

NEXT STEP >>> COLOUR!

Reviews
4.6
Average score from 52 reviews
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Page 1 of 11

November 18, 2025

Love it!

Easy to use, great results and my hair feels fab.

Gaynor H.
Hair Type: Straight  Natural Hair Color: Grey

November 8, 2025

Works Great 2 neutralize into grey tones

We used it on a very dark blonde/ light brown base to get rid of the yellowish/orange warm tone the hair had. Sadly it’s only a toner & u need the fade 2 grey conditioner & shampoo 2 maintain it. Would be nice to have a permanent version

Tabea-Sophie N.
Hair Type: Straight  Natural Hair Color: Mid to light brown

August 29, 2025

Perfect Grey!

I have looked far and wide and this is the perfect product to use if you are transitioning to grey hair. Works wonders and is gentle enough not to ruin your hair. I also noticed that it didn’t affect the roots. This is what gives it five stars! Thank you, and never ever stop making this toner please.

Sarah B.
Hair Type: Straight  Natural Hair Color: Grey

March 31, 2025

Lasts longer than most toners

All good used multiple times before

Patricia S.
Hair Type: Straight  Natural Hair Color: Light Blonde

December 24, 2024

Amazing colour results!

Love it!! Just what I needed to easy the transition to grey. Please don’t discontinue this product it is amazing!! I tried SO many different toners and this product is the only one that has toned down my orange tones. My hair looks so much healthier. Thank you 🙏🏾

Cecilia T.
Hair Type: Wavy  Natural Hair Color: Dark brown
Page 1 of 11
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