Bleach with built-in bond repair, scientifically proven to leave hair up to 30% stronger*. A 20 VOL | 6% developer lifts hair up to 7 levels. Formulated to rebuild disulfide bonds during the lightening process, reducing damage while delivering a powerful lift of up to 7 levels. Professionally Developed, 100% Vegan and Peta Approved. This kit also contains our Reincarnation Bond Restoring Mask - a nourishing treatment scientifically proven to reduce breakage by 68% for stronger healthier hair**, as well as our Silver Shampoo - a strong, ashy-purple cleanse to help keep cool blondes bright and free of brassy yellows. * Based on lab tests ** When used with the recommended Reincarnation Routine

Bond Building bleach is suitable for all hair types and colours. Your choice of bleach kit depends on your hair and desired lift and colour. The best way to check the colour your hair will go and how it'll feel after using Bond Building Bleach is with a strand test

2 x sachet of bleaching powder 25g 1 x bottle of developing lotion 80ml 1 x sachet of our bond-restoring Reincarnation Mask 15ml 1 x sachet of Silver Shampoo 15ml 1 x pair of plastic gloves 1 x instruction leaflet

One kit covers root regrowth and very short hair up to 2cm (2/3 inch) long. If your hair long, thick or it's your first time bleaching, you'll need at least two kits.