Vivid Berry

Great hair colour

Best hair colour I’ve ever used. My only complaint is the colour booster made a mess trying to open the packet. Probably should be in a small plastic bottle The whole process was easy to use, didn’t make a mess and it’s a pretty decent colour

Vibrant

For my first hair dying experience, I could not have asked for a better product. It did not stain anything and left me with lovely, vibrant purple hair.

Lasts a long time, vibrant on application

Easy to apply, smell isn't too overpowering. Takes awhile to develop but worth the wait. I have light to medium brown hair and it came out very purple! 3 weeks later and the colour is still vibrant on the under layers but lighter on top. Next time I think I will be sure to add more on the top layers. Very good result, especially for the price. Photos are on day of application and then 3 weeks later (Black top).

worked as promised

It worked just as promised on my natural light brown hair but be careful with the roots because even by following the instructions my roots were lighter than the rest (which I don’t mind). I also had a a bit of temporary hair dye left on some of my hair and the permanent bleach london dye managed to leave some pigment even in those areas, changing old blue strands of mine into a dark midnight blue that looks like a cool toned purple in some places. I also had strands that were previously dyed blue-black with semi permanent dye and even though the dye mostly faded away, the bleach london dye worked but gave a darker ton. On all my natural hair it worked just as promised so I’m really satisfied and will buy again to touch up my roots.

It was AMAZING!

So it was a little messy but fun experience, once leaving it in for the 30 minute expansion it turned purple but it doesn’t look like that one you wash it out. The conditioner was hydrating. And the color showed up on my very dark hair. 10/10 Reccomend