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Vegan & PETA-approved

The Reincarnation Routine

Scientifically proven to reduce breakage by 68%. Our new 3-step routine targets not one but two essential bonds for stronger, healthier hair.

Purple Reincarnation Shampoo 300ML image
Purple Reincarnation Shampoo 300ML image
New Arrival
Reincarnation Purple Shampoo
Toning Shampoo with bond building technology 300ml
4.9 (22)
£14
Purple Reincarnation Mask 200ml image
Purple Reincarnation Mask 200ml image
New Arrival
Reincarnation Purple Mask
Bond-restoring treatment for blondes
5.0 (11)
£15
Reincarnation Mask image
Reincarnation Mask image
Bestseller
Reincarnation Mask 200ml
Bond restoring mask 200ml
4.7 (323)
£10
Reincarnation Mask XL image
Reincarnation Mask XL image
Reincarnation Mask XL
Bond restoring mask 500ml
4.7 (109)
£18
Complete Reincarnation Routine image
Complete Reincarnation Routine image
New Arrival
Complete Reincarnation Set
Bond-restoring shampoo, conditioner and nourishing mask for stronger, healthier hair
4.7 (777)
£34
Reincarnation Shampoo & Conditioner image
Reincarnation Shampoo & Conditioner image
Bestseller
Reincarnation Shampoo & Conditioner
Bond-restoring shampoo and conditioner
4.7 (454)
£24
Reincarnation Shampoo & Conditioner Deluxe Mini image
Reincarnation Shampoo & Conditioner Deluxe Mini image
New Arrival
Reincarnation Shampoo & Conditioner Mini
Bond-restoring shampoo and conditioner
5.0 (12)
£10
Mini Reincarnation Routine image
Mini Reincarnation Routine image
New Arrival
Mini Reincarnation Routine
Travel size bond-restoring shampoo, conditioner and nourishing mask for stronger, healthier hair
4.9 (66)
£14
Reincarnation Bond Restoring Shampoo image
Reincarnation Bond Restoring Shampoo image
New Arrival
Reincarnation Shampoo
Bond-restoring shampoo 300ml
4.7 (219)
£12
Reincarnation Bond Restoring Conditioner image
Reincarnation Bond Restoring Conditioner image
New Arrival
Reincarnation Conditioner
Bond-restoring conditioner 300ml
4.7 (235)
£12
Reincarnation Bond Restoring Shampoo Mini image
Reincarnation Bond Restoring Shampoo Mini image
New Arrival
Mini Reincarnation Shampoo
Travel ready shampoo with bond restoring technology on the go
5.0 (7)
£5
Reincarnation Bond Restoring Conditioner Mini image
Reincarnation Bond Restoring Conditioner Mini image
New Arrival
Mini Reincarnation Conditioner
Travel ready conditioner with bond restoring technology on the go
5.0 (5)
£5
New Arrival
Mini Reincarnation Mask
Bond restoring mask 50ml
4.8 (54)
£4

TOOLS

Expert dye-it-yourself tools for bleaching, toning and colouring hair.

Bestseller
Eco-Conut Bowl & Brush
Reusable coconut bowl and tint brush. Use to mix and apply whenever you bleach and dye.
4.9 (58)
£7
Crocodile Clips
Hold on tight. Super grip crocodile clips for precision bleaching, dyeing and styling.
4.7 (18)
£8

HAIR INSPO @BLEACHLONDON