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Vegan & PETA-approved

Vivid Pink

Permanent high lift tint
(45)
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All of the colour, none of the bleach. Turn your head a glossy, bright pink shade with our No Bleach high-lift permanent colour. Its groundbreaking, oxidative dyes penetrate hair shafts to lighten while they colour. Our all vegan kits contain natural ingredients to keep your hair nourished, strong and silky soft.

  • Works on dark hair or light hair

  • For use on undyed hair

  • For all hair types

What it does
Base
Result
What You Get
 
What's in the box

1 x CONDITIONING COLOUR 60 ml / 2.03 fl. Oz. Fortified with Cocamide and vegan Sea Silk to nourish and strengthen strands.

1 x Bottle of GO LIGHTER Developing Lotion 60 ml / 2.03 fl. Oz. Powerful enough to lighten dark hair, gentle enough to maintain hair health.

1 x KEEP IT SEALED Conditioner 20 ml / 0.68 fl. Oz. Seals the cuticle to lock colour in place, leaving hair silky soft.

1 x COLOUR BOOSTER 3 ml / 0.1 fl. oz. For an additional pop of colour

1 x Pair of Plastic Gloves 1 x Instruction Leaflet

How much one kit covers

One kit covers root regrowth and very short hair up to 2.5cm (1 inch) long. If your hair's long, thick or it's your first time colouring, you'll need at least two kits.

Ingredients

CONDITIONING COLOURANT INGREDIENTS:Aqua (Water), Cocamide MEA, Ceteareth-6, Polysorbate 80, Ammonium Hydroxide, Ethanolamine, Cetearyl Alcohol, Parfum (Fragrance), Basic Red 51, Basic Yellow 87, Trisodium HEDTA, Dipropylene Glycol, Hydrolyzed Rhodophyceae Extract, Geraniol, Hexyl Cinnamal, Limonene, Linalool.

GO LIGHTER DEVELOPING LOTION 30 VOL | 9% INGREDIENTS:Aqua (Water), Hydrogen Peroxide, Ceteth-2, Steareth-20, Ceteareth-6, Cetearyl Alcohol, Tetrasodium Etidronate, Salicylic Acid, Phosphoric Acid, Lauryl Pyrrolidone, EDTA.

KEEP IT SEALED CONDITIONER INGREDIENTS:Aqua (Water), Cetearyl Alcohol, Paraffinum Liquidum (Mineral Oil), Cetrimonium Chloride, Sodium Benzoate, Oleyl Erucate, Lactic Acid, Parfum (Fragrance), Guar Hydroxypropyltrimonium Chloride, Dipropylene Glycol, Lauryl Pyrrolidone, Propylene Glycol, Hydrolyzed Rhodophyceae Extract, Helianthus Annuus (Sunflower) Seed Extract, Hexyl Cinnamal.

Reviews
3.7
Average score from 45 reviews
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Type All hair types
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Page 1 of 9

July 2, 2026

Good bright Works

Es hat so funktioniert wie versprochen

Emma S.
Hair Type: Curly  Natural Hair Color: Dark brown

June 29, 2026

Great Hair colour

Loved it!

Fiona K.
Hair Type: Straight  Natural Hair Color: Mid to light brown

June 23, 2026

Very cute

My hair was dyed black but even with that the vivid pink still showed really good. I was shocked at how light it got without having to bleach it first.

Evangeline J.
Hair Type: Curly  Natural Hair Color: Mid to light brown

June 13, 2026

The best pink colour i have ever tried!

Love it! I was so happy i did not have to use decoloración on my hair for the first time to get the vivid pink colour. No irritation, easy to use and fast,vivid long lasting results. Culs not be happier.

Pia O.
Hair Type: Straight  Natural Hair Color: Mid to light brown

May 18, 2026

amazing vibrant and so pretty

Finally gave me the color i always wanted without damaged bleached hair

Hanna F.
Page 1 of 9
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